The 2018 OMEGA Dubai Desert Classic
OMEGA title-sponsors the tournament for the ninth time
Dubbed the ‘Major of the Middle East’, on the renowned Majlis Course, for more than 25 years, the Omega Dubai Desert Classic has been a celebration of golfing excellence and OMEGA is proud to have served as title sponsor since 2010. OMEGA’s title sponsorship of leading golf tournaments has been a part of the luxury brand’s dedication to the game. It is committed to upholding the elegance and mastery of golf, while also helping to encourage its global growth and appeal.
OMEGA President and CEO, Raynald Aeschlimann said: “The OMEGA Dubai Desert Classic is like no other event on the golfing calendar. It’s easy to see why top ranking golfers from all over the world are drawn to this beautiful course and this vibrant city. The event continues to go from strength to strength and it’s a pleasure to be here again and support every dedicated player and spectator.”
The four-day long enthralling golf tournament at the beautiful greens of the Emirates Golf Course showed Omega’s commitment to upholding the elegance and mastery of golf, while also helping to encourage its global growth and appeal. OMEGA’s title sponsorship of leading golf tournaments has been a part of the luxury brand’s dedication to the game. A part of the European Tour since its inception in 1989, the OMEGA Dubai Desert Classic is considered the top professional golfing tournament in the Middle East and in recent years has risen to become a widely recognized and reputed tournament on the world circuit. The 2018 OMEGA Dubai Desert Classic welcomed the world’s best players, including OMEGA’s ambassadors, Sergio Garcia and Rory McIlroy, who teed off at the tournament at the Emirates Golf Club in Dubai.
This year, the “Major of the Middle East” concluded in victory for Li Haotong. The golfer, who played strongly throughout the competition, finished with a 1 point lead on the renowned Majlis course. The victory earns Li Haotong a trophy, winner’s cheque, and a brand new OMEGA Seamaster Aqua Terra 150M Master Chronometer.
Commenting on the victory of Li Haotong, OMEGA President and CEO Raynald Aeschlimann said: “I’m proud to sincerely congratulate Li Haotong on his win and for treating us all to such world-class golf. It’s been a thrill from the first day to the last. OMEGA feels very honored to be part of this fantastic event, which is a real highlight of the golfing year. This has been the perfect start to 2018 and I wish all the players a fantastic season ahead.”